Our aim was to improve the conversion of the client’s landing page registrations by appealing to the "every day is a vacation" lifestyle.
02 — Creative process
The philosophy was to address the visitor by appealing to their dream lifestyle of living near the water and showcasing how the client's service is a great solution for it.
03 — Results
We managed to achieve a 32% improvement in registrants, just in one month after the ads were released.
